Batar Group, a Yantian-based company in the gold and jewelry sector, showcased its signature bridal headpiece at the China (Shenzhen) International Cultural Industries Fair (ICIF), which concluded on May 25 at the Shenzhen World Exhibition & Convention Center in Bao'an District.

The classical gold bridal headpiece, named "Phoenix Perched Among Peony Blossoms," drew inspiration from Tang Dynasty court headdresses, featuring images of the "legendary king of birds" and the "queen of Chinese flowers."

Crafted using traditional techniques, the headpiece can be worn as a complete piece or disassembled into individual accessories for different occasions.

"We hope our gold ornaments help people gain a deeper understanding of Chinese traditions and craftsmanship," said a staff member at the company's booth, which also showcased modern designs such as 5D gold ornaments.

Batar Group, founded in 2000, specializes in the processing, wholesale, sales, and collection of gold and jewelry products. The group operates several brands covering wedding ornaments, statement jewelry, and intricately designed pieces.

From 2020 to 2024, the total output value of the gold and jewelry processing industry in Yantian District surged from 42.1 billion yuan (US$6.18 billion) to 95.1 billion yuan, with an average annual growth rate of 31.5%. In 2025, the annual output value of the gold and jewelry industry exceeded 100 billion yuan for the first time.

Meanwhile, Yantian District has been vigorously promoting the digital and intelligent transformation of the gold and jewelry industry. Batar Group has signed strategic cooperation agreements with Tencent Cloud and TTF AI, focusing on the joint development of an AI-powered creative design platform and a digital factory.

Driven by design innovation, green transformation, and digital-and-intelligent upgrading, Yantian's gold and jewelry industry is transitioning from a processing hub into a high-end fashion center.